Kolibri Drinks were designed to capitalise on key trends which are shaking up the industry. Customers are drinking less alcohol, are increasingly sugar-aware and are looking for personalised experiences. For more reasons why Kolibri meets the needs of today’s customers, take a look at these short articles.
Sugar – should we condemn the white stuff?
Apparently sugar is the greatest evil since tobacco and is undoubtedly the no 1 enemy. The headlines screech about children’s decayed teeth being pulled out, how the NHS is crumbling under the pressure of dealing with increasing numbers of obese or diabetic patients, how even raisins and grapes should be termed sugar bombs…it’s no wonder that the sugar has replaced price as the British consumer’s top food concern.Read More
Sober in style
Alcohol consumption is declining each year and now 1 in 5 claim to be teetotal, rising to 1 in 3 in London (ONS). Abstaining whether simply for Sober October, Dry January or more regularly is becoming widespread and is losing the stigma that used to be present.Read More
Customisation is your right – not a privilege!
According to Mintel, “Customisation is the biggest trend impacting all industries, globally. Customers demand choices and the opportunity to explore and express themselves through the food and drinks they consume.”Read More
The future of hospitality is Bespoke!
The trend of customisation is widespread and too important to ignore. For fresh insights and practical advice, read Bespoke by Kamila Sitwell. Available on Amazon from January 2019.